Fandom
not to be confused with Fanboy
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Why Fandom Will Never Win the User Experience Again (And Why You Should Leave Now)
Fandom, once the beacon of community-driven knowledge sharing, has long since traded its heart and soul for ad revenue. What was once a beloved platform for geeks, gamers, and creators is now a greedy corporate monstrosity stuffed with obnoxious ads and corporate shilling. And guess what? Theyâll never, ever win the user experience again. Not after what theyâve done.
Letâs talk about why Fandom has officially drowned its user base in a sea of pop-up ads and why itâs high time to abandon ship. Spoiler alert: itâs not just the adsâtheyâve completely betrayed the whole point of a wiki.
1. The Attention Assault: Welcome to Fandom's Digital Prison
First things first: Fandom has turned its once-pristine wiki pages into a digital battlefield where your attention is the prizeâand ads are the enemy. You think youâre here to read up on Hollow Knight lore? Nah, youâre here to experience the joy of a banner ad for luxury furniture (because thatâs what you totally need while diving into the world of bug-filled fantasy). Before you can even start scrolling, bam: a massive ad for something youâll never buy smacks you right in the face. Nice touch, Fandom.
But wait, it gets better! As you try to actually read, youâll notice the auto-playing video ad for dog food trailing behind you like some annoying stalker. Never mind that you donât have a dogâFandomâs just making sure your life is as inconvenient as possible. And donât even think about escaping the digital assault. That ad? Itâll follow you everywhere, shrink into the corner of your screen, and continue begging for your attention until youâre ready to lose it. So, if you think Fandomâs going to make it easy for you to get back to enjoying content, think again. Theyâre not in the business of user satisfactionâtheyâre in the business of distraction.
2. The Anchor Effect: Welcome to the Ad-Infested Ecosystem
Now hereâs the kicker: Fandom doesnât just want your attentionâthey want you to get used to it. This is the infamous Anchor Effect at play. At first, you might hate the ads, but Fandomâs been cramming so many into your face for so long, you start to wonder if this is just how things are. Over time, it becomes ânormalâ to be relentlessly bombarded with video ads, banners, and autoplaying nonsense.
Thatâs the beauty of the Anchor Effectâonce youâre used to something, it becomes part of your reality. You start to think, âWell, everyoneâs got ads, right? Itâs fine.â Except no, itâs not fine, and Fandom is counting on this apathy to keep you in their money-making ecosystem. The more they trap you with annoying ads, the less likely you are to leave. It's almost like theyâve turned their platform into a digital Stockholm Syndrome.
3. Bandwidth Burden: Is Fandom Using Your Internet Like a Corporate Slumlord?
Now letâs talk about the real price of this digital trash fireâyour bandwidth. Video ads suck up precious data like a leech, eating away at your internet plan and often driving you into slow speeds or unexpected data charges. For the love of all things digital, these arenât just an inconvenienceâtheyâre a tax on your data.
And let's not forget about the cost of switching. Fandom has made it so difficult to escape, you might start wondering if your precious bandwidth will be better spent elsewhere. Sure, you could move to Miraheze or Gamepedia, but hey, that involves effort, time, and dedication. But why should it be that way? Why should you have to leave a platform that should, in theory, be about community engagement and knowledge sharing?
Itâs because Fandom has made it deliberately inconvenient to leave. But hereâs the thing: people are leaving. Communities are getting the hell out of Fandom and finding greener, ad-free pastures. So, what does that mean for Fandom? Theyâll continue to lose users to the discomfort theyâve created.
4. Fandomâs Great Betrayal: From Knowledge-Sharing to Corporate Shill
Fandom didnât start out this way. Oh no, once upon a time, Wikia (as it was known back in the day) was a community-run platform that focused on user contributions. But when venture capitalists got involved in 2006, the dream died. The money started flowing in, and Fandom traded its soul for ad revenue. What began as a site for fans and creators was now a playground for advertisers, with Fandom making deals with companies like McDonaldâs to replace content with ads for the Grimace Shake. Yes, you read that correctly.
Imagine pouring hours of work into a wiki page about your favorite game, only to have corporate interests hijack it for a fleeting ad campaign. Thatâs exactly what Fandom did in 2023 when they swapped out a Grimace Shake promo for user-generated content. Thatâs betrayal.
5. Why Fandom Will Never Win the User Experience Again
Hereâs the truth: Fandom has dug its grave, and they will never win the user experience back. Theyâve built a reputation on intrusive ads, exploitative practices, and a complete lack of regard for the communities that made them popular in the first place. The Anchor Effect might have kept some people stuck, but the exodus is happening. More and more people are leaving, and once users start realizing there are alternatives, Fandomâs grip on the community-driven wiki world is over.
Youâve probably already noticed the rise of platforms like Miraheze, Gamepedia, and self-hosted solutions where users still have control. These sites offer ad-free experiences, a focus on community, and most importantly, a return to the roots of wikis: collaboration without corporate interruption.
Meanwhile, Fandom will continue its downward spiral, locking users into an ad-filled hellscape until theyâre forced to face the fact that their user base is tired of the digital garbage heap theyâve become.
Conclusion: Fandomâs Future is a Disaster, and Itâs Time You Left
If youâre still using Fandom, youâre either too used to the ads or too busy to care. But donât get comfortable. The shift away from Fandom is accelerating, and the writing is on the wall: Fandom will never win the user experience again. Theyâve completely alienated their user base by putting corporate interests above everything else, and their ads are only going to get worse from here.
So, hereâs your call to action: Move your content to independent platforms, use tools like Indie Wiki Buddy, and get the hell out of Fandomâs ecosystem. Take control of your data, your content, and your experience. Because, as we all know, once a platform chooses profit over people, itâs over.
Stay independent, stay ad-free, and letâs stop letting corporate giants dictate our digital worlds. The age of user-driven wikis is over on Fandomâand thatâs a win we all deserve.